May 25, 2008

I wonder how much it would cost to buy Tribe.net ?

If I was a magic money fairy - as opposed to an impoverished programmer - I'd try to find a way to merge Tribe with Behance and DesignOutpost

Behance has a great look and a nice angle of being not only a LinkedIn style directory, but also a kind Getting Things Done consultant, for the "Creative Class".

But it gives little sense of a community or real artistic "scene".

OTOH, Tribe has that in spades. Tribe used to be a fantastic place to have good discussions ... as it has lost attention to the other YASNS, the debates have died out a bit, sadly. But there's no doubt that members feel they're part of something ... a bohemian, creative, tolerant, underground, burner, new age, spiritual, sexually experimental movement.

DesignOutpost is a market for hiring creative people (graphic and sound-designers, web developers etc.) to work in a radically open way. Yet, its profiles are far behind those of Behance or Tribe.

In the talk of consolidation of the YASNS (particularly the dance of M$ and Yahoo, Facebook and MySpace) the motive is simply the lumpen aggregation of eyeballs for advertisers.

But the real as-yet-unlocked value of YASNS is to enable groups to *do* things together. Markets from DesignOutpost to Etsy to Rentacoder are providing one way for people to work together. The interesting thing about my fantasy merger is not the aggregation of eyeballs but the real (am I really, gonna use this word? OMFG! guess I am, take cover) synergy of the activities or communities.

A real social network and creative community which was also a good portfolio manager AND market could create value in a way unimagined by the advertising model of YASNS.

Update 2011 : Some more thoughts on YASN monetization.
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